I Like Little Butts!

You read the title right. I like little butts. Well, I really don’t like them I’ve just come to appreciate them much more. Oh I know what you’re thinking. Big butts are so much more appealing. They even inspired an iconic rap by the modern day hip hop poet called Sir Mix A Lot. Don’t remember it? Let me imbed it in your mind for the rest of the day.

I like big butts and I cannot lie..all you other brothers can’t deny..when a girl walks in with an Ity bitty waist and round thing in your face you get sprung!!!

Remembering now? Good. Ok. So I’m not exactly referring to the area of the body technically known as the Gluteus maximus. I’m referring to the little filter holding portion of the cigarette. Didn’t see that coming did you? Heck, I don’t even smoke. So why do I like little cigarette butts? Do I have some weird fetish like those people who collect finger nails? That’s a thing. There are some strange folks out there.

I don’t actually have an affinity for the butts per se. I instead have an admiration for the creativity they unleashed in a man called Trewin Restorick. Ever heard of him? I I didn’t think so. He’s the inventor of the Ballot Bin.

If you ever walk the streets of London you will see hanging on poles these little receptacles with bold lettered questions such as “Is Donald Trump’s Hair Real? Yes or no?” You can vote by discarding your used little butt in the container where a clear cylinder shows the results of the tally via stacked little butts.

This has turned out to be an enormously successful and fun way to cleanup the streets and sidewalks of London. It didn’t take a codified rule or a big environmental crusade. It just took one small, powerful, creative idea.

Here’s something else to note. Trewin isn’t some brilliant scientist or Nobel Prize winning laureate. He’s just an environmentally conscience guy willing to search for creative ways to help.

I’ve mentioned several times in this blog, on my YouTube channel and during boring conversations where I’m spouting stuff I’m really excited about to a suffering listener about the virtues of my “idea journal.” This is a journal I keep for ideas. The goal is to write 10 new ideas every day. It’s a way to make your brain sweat. Are all the ideas good? Heck no.

Whether the ideas are good or bad isn’t the point. It’s simply a way to look for small little breakthroughs. Once you lubricate your idea wheel the good ideas will eventually come. Should it only be used for business ideas or saving the planet? No! It could be “10 ways to let my kids know I love them.” Or how about 10 ways to make a better hamburger.”

It doesn’t matter. Just start the exercise and watch the ideas flow. Watch your creativity flourish. Now, go hit up iTunes for a download of “I Like Big Butts.” Go ahead..you know you want to.

JW Out…